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i-Enterprise questionnaire

1 Contact information

2 1.1. Framing the digital challenge

3 1.2. Focusing investment

4 1.3. Mobilizing the organization

5 1.4. Sustaining the Digital Transformation

6 2. Digital capability

Contact infomration

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First name*
Last name*
Ocupation*
Name of enterprise*
E-mail*
Phone*
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1.1. Framing the digital challenge

1.1.1. Are you aware of the digital challenge?
1.1.1. Our senior leaders are aligned around the strategic importance of digital transformation.*
1.1.1.2. Our senior leaders agree on the pace of digital transformation in our industry.*
1.1.1.3. Digital transformation is a permanent fixture on our executives’ strategic agenda.*
1.1.2. Do you understand your strarting point?
1.1.2.1. We understand which strategic assets will be most important in digital transformation*
1.1.2.2. We understand how our own digital capabilities compare with those of our competitors*
1.1.2.3. We have a clear wiev of the most important first steps in our transformation*
1.1.3. Is your top team aligned around a shared digital vision?
1.1.3.1. Our senior leaders are aligned on a vision for the digital future of our company.*
1.1.3.2. Senior executives have a digital transformation vision that crosses internal organization units.*
1.1.3.3. Senior executives and middle managers share a common vision of digital transformation.*

1.2. Focusing investment

1.2.1. Have you translated your vision into action?
1.2.1.1. We have a top-down strategic scorecard to guide our transformation.*
1.2.1.2. There is a high-level roadmap for digital transformation.*
1.2.1.3. Our roadmap encompasses all organizational changes required, not only technology changes.*
1.2.2. Have you chosen the right governance model?
1.2.2.1. Digital initiatives are coordinated across silos such as functions or regions.*
1.2.2.2. We are clear on what needs to be coordinated and what needs to be shared across the enterprise.*
1.2.2.3. Roles and responsibilities for digital initiatives are clearly defined in the company.*
1.2.3. Do you have the funding models for your transformation?
1.2.3.1. Our business cases and key performance indicators are linked to our roadmap.*
1.2.3.2. We balance our portfolio of digital investments between long-term capability building, short term return on investment, and experiments.*
1.2.3.3. We have a diversified funding model.*

1.3. Mobilizing the organization

1.3.1. Are you marketing your ambitions clearly enough?
1.3.1.1. Our senior leaders are actively promoting a vision of the future that involves digital technologies.*
1.3.1.2. Our senior leaders and middle managers share a common vision of digital transformation.*
1.3.1.3. Our employees understand the benefits of change.*
1.3.2. Are you building sufficient momentum within the organization?
1.3.2.1. There are opportunities for everyone in the company to take part in the conversation around digital initiatives*
1.3.2.2. We have identified the "true believers" who will help mobilize the organization.*
1.3.2.3. We are building momentum through quick wins.*
1.3.3. Are you actively encouraging a digital culture shift?
1.3.3.1. Our senior leaders act as role models in the adoption of new behaviors.*
1.3.3.2. We tolerate and learn from failure in our digital initiatives.*
1.3.3.3. We are promoting the necessary culture changes for digital transformation.*

1.4. Sustaining the Digital Transformation

1.4.1. Do you have the foundation capabilities you need?
1.4.1.1. The organization is investing in the necessary skills.*
1.4.1.2. Where appropriate, we use common digital platforms.*
1.4.1.3. We have strong IT–business relationships. (IT and business leaders work together as partners.)*
1.4.2. Are your reward structures aligned with your transformation goals?
1.4.2.1. Financial incentives (bonuses, etc.) are aligned with the goals of digital transformation.*
1.4.2.2. Awards and recognition mechanisms are aligned with the goals of digital transformation.*
1.4.2.3. Personal rewards (performance reviews, promotions, etc.) are aligned with the goals of digital transformation.*
1.4.3. Are you measuring and monitoring your digital progress?
1.4.3.1. Digital initiatives are assessed through a common set of key performance indicators (KPIs)*
1.4.3.2. We have a clear line of sight from project-level KPIs to goals on our strategic scorecard.*
1.4.3.3. We regularly review with the top team our progress on digital transformation.*

2. Digital capability

2.1. What is the digital capacity for your Enterprise?
2.1.1. We are using digital technologies (such as cloud, social media, mobile, and embedded devices) to understand our customers better.*
2.1.2. We use digital channels (such as online, social media, and mobile) to market our products and services.*
2.1.3. We sell our products and services through digital channels.*
2.1.4. We use digital channels to provide customer service.*
2.1.5. Technology is allowing us to link customer-facing and operational processes in new ways.*
2.1.6. Our core processes are automated.*
2.1.7. We have an integrated view of key operational and customer information.*
2.1.8. We use analytics to make better operational decisions.*
2.1.9. We have launched new business models based on digital technologies.*
2.1.10. We use digital technologies to increase the performance or added-value of our existing products and services.*
2.1.11. We use digital technologies to increase the performance of our supply chain.*
2.1.12. We use Artificial Intelligence and Machine learning to increase customer experience.*

i-Enterprise self-evaluation questions and methodology is copyright protected and owned by Harvard Business Publishing and published with their permission.

i-Enterprise questionnaire

Contact infomration

1.1. Framing the digital challenge

1.1.1. Are you aware of the digital challenge?

1.1.2. Do you understand your strarting point?

1.1.3. Is your top team aligned around a shared digital vision?

1.2. Focusing investment

1.2.1. Have you translated your vision into action?

1.2.2. Have you chosen the right governance model?

1.2.3. Do you have the funding models for your transformation?

1.3. Mobilizing the organization

1.3.1. Are you marketing your ambitions clearly enough?

1.3.2. Are you building sufficient momentum within the organization?

1.3.3. Are you actively encouraging a digital culture shift?

1.4. Sustaining the Digital Transformation

1.4.1. Do you have the foundation capabilities you need?

1.4.2. Are your reward structures aligned with your transformation goals?

1.4.3. Are you measuring and monitoring your digital progress?

2. Digital capability

2.1. What is the digital capacity for your Enterprise?